MICHAEL JACOB
I am a professional with more than 15 years of experience in the financial market who helps corporations view their products and services from the user's perspective. An approach to designing services and products that balances business needs seeks to create fluid and quality experiences, offering a creative and Human-Centered process enabling significant improvements.
UI & GRAPHIC
RESUME
AREA OF EXPERTISE
EXPERIENCE
Banco Bradesco
2021 - PRESENTPRODUCT DESIGNER
- Creating and developing wireframes, prototypes, and navigation flows, for products and services in the investment market.
- development prototypes and restructuring the user experience for the investment portal.
- Creating and developing prototypes of internal systems for investment managers and advisors.
- Researching competitors and creating benchmarks to identify opportunities.
- User research and development of action plans.
- Understanding and analyzing the flows and usability of products and services.
BANCO FATOR
2012 - 2021UI/UX DESIGNER
- Wireframe and prototyping for investment products with the development team and refining design and user flow.
- UI development for products such as system interfaces, apps, websites, and social media communications.
- Participation in branding projects for repositioning the Fator brand and its subbrands within the market.
- Layout and diagram for magazines, financial reports, and annual books for the financial market.
- Art development for events, publication of new vacancies, and marketing publications.
MFLOGIC
2010 - 2012ART DIRECTOR
- Layout development for advertising campaigns for online and offline projects for medium and large companies in the pharmaceutical industry, including Phizer, Merck, Zambon, and Bayer.
- Website development and implementation using HTML and CSS.
- Design and develop layouts for apps and e-learning projects to support the medical and commercial departments.
- Icon and logo development for apps.
IBM
2008 - 2010WEB DESIGNER
- Development, implementation, and updating of IBM websites using HTML and CSS for EMEA, the US, and Canada.
- Experience with QA and accessibility WCAG Guidelines.
EDUCATION
BELAS ARTES
CLASS 2019/2019
São PauloUX DESIGN CERTIFICATE
Understanding the multiple faces of interaction design and the agents involved, such as research methodologies (CSD matrix, desk search), and Explore the concept of design thinking and how to apply it. Defining through research the personas and protopersonas of primary, secondary, and tertiary users Uses and applications of lean UX. Application of Accessibility and universal access via WCAG. Execution of usability testing.
PANAMERICANA DE ARTE
CLASS 2006/2010
São PauloGRAPHIC DESIGN
Offer creative solutions with techniques and resources compatible with the market. Using creativity in the process of creating visual identities Creation, packaging design, promotional materials and editorial design.
EGOTH
CLASS 1999/2003
EGYPTADMINISTRATION
Graduated from the Egyptian General Company for Tourism and Hotels. EGOTH is one of the main companies in the field of hotels in Egypt, with 14 hotels and 1 cruise all well known for their historical value.